It’s time to Get Digital
The digital age is now, and we will be left behind if we don’t get with it.
Search Engine Optimisation

There are so many facets of marketing that the so called experts think to be the most important in any campaign, but time to hit them with some truth. Read more…
Data
In the current landscape, with technology seeping into every part of our lives, we are being tracked and recorded through our online actions, preferences and posting habits. Read more…
Mobile Marketing

We all check our phones daily, some of us even have multiple phones! We’ve come a long way since the Blackberry was first released, and we are only going to see quicker advancements in smart technology over coming years. Read more…
Consumption

We all check it; as soon as we wake up, on our commute, at work or in class, and a couple of us even sneak a peak whilst driving. This makes the consumption of social media sound a little bit like an addiction of sorts, right? Read more…
Viral Marketing

It’s something that, as digital marketers, we all aim for; it is the jackpot of online campaigns. It combines all of the ideal marketing elements – strong content, a corporate brand/message, sustained engagement, brand awareness/recall, and arguably the most important of the lot, customer involvement an co-creation. Read more…
Ethical Marketing

It’s time we remove the stigma from Marketing. Many consumers see marketing as an unethical manipulation tactic that brands use to try and force you to buy their product, even though they might not particularly need it. Basically, marketing is a scam. Read more…